Brand Identity
Last updated: May 2026
Worth saying clearly upfront: iloveimg.online is independent and not affiliated with iLoveIMG.com. The names are similar; the operators, technical platforms, and corporate entities are different.
This page disambiguates the two and documents the brand identity of this Site.
1. Why this disambiguation matters
iLoveIMG.com is a well-known, separately-operated image platform with its own desktop apps, mobile apps, premium tiers, and a substantial user base. Visitors who arrive at iloveimg.online may have intended iloveimg.com — or may have intended us. Either way, we want to be transparent about which site they're on.
- If you wanted iLoveIMG.com (the well-known platform), the URL is
iloveimg.com. You're not there now. - If you wanted us (iloveimg.online), this is the right Site. Welcome.
- If you're not sure, this page should help you decide which fits your need.
2. The two sites at a glance
| iLoveIMG.com | iloveimg.online (this Site) | |
|---|---|---|
| Domain | iloveimg.com | iloveimg.online |
| Operator | iLoveIMG (separate company) | Giovanni Picaro, Operator (independent) |
| Scope | Image platform with editor + apps + paid tiers | Format converter only (25+ formats) |
| Apps | Desktop & mobile apps | Web only |
| Account | Free + premium tiers | No account required; no current paid tier |
| Funding | Subscription + free tier | Display advertising (Google AdSense) |
| File retention | Per their policy | 1 hour auto-delete |
Use whichever fits your need. We mention iLoveIMG.com fairly because they exist and they're a legitimate alternative; we're not bashing them.
3. The publication name: iloveimg.online
The Site's name is iloveimg.online — with the .online TLD. That suffix is the distinguishing element. Throughout the Site:
- Domain: iloveimg.online
- Email addresses: info / dmca / privacy / abuse [at] iloveimg [punto] online (note: .online in the address)
- Trust-page references: throughout this Site, the publication is "iloveimg.online" or "iloveimg" with context.
4. Why the similar name
"I love" + a media-type noun is a common naming pattern in the converter / utility space (iLovePDF, iLoveIMG, iLoveTool, etc.). When we registered iloveimg.online, the .com / .net / .org variants were already taken. .online was an available TLD that fit the "online tool" framing.
We don't claim ownership of the "I love [media]" naming pattern, and we don't suggest affiliation with any of the .com versions. If you find the names confusing — that's a fair criticism of the .online TLD universe in general — the disambiguation here is the best we can do short of renaming the Site, which has its own SEO and continuity costs.
5. iloveimg.online is independent
- Independent ownership. Operated by Giovanni Picaro, sole publisher. Not part of any larger media group, image-processing company, or technology vendor.
- Independent infrastructure. Laravel framework on Hosting.com hosting, fronted by Cloudflare. ImageMagick / libvips / libheif / libavif / libraw libraries (open-source) for conversion.
- Independent editorial. Format selection, AdSense category exclusions, copy voice all decided by the operator.
- Independent funding. Display advertising. No subsidy from the format-licensors (Adobe, Apple, Google) of the formats we support; supporting a format does not mean partnership with the format's promoter.
6. What iloveimg.online does NOT do (anti-confusion)
- Does not represent itself as iLoveIMG.com. If anyone implies otherwise, they're wrong.
- Does not solicit accounts on behalf of iLoveIMG.com. If you receive an email from "iloveimg" asking you to log in or pay, look at the actual sender domain — if it's not
iloveimg.onlineoriloveimg.comfrom the appropriate party, it's phishing. - Does not run a desktop or mobile app. Web only. If you see "iLoveIMG online app" in an app store, it's probably iLoveIMG.com's app, not ours.
- Does not offer paid tiers currently. iLoveIMG.com does. If someone is selling you "iLoveIMG premium", they're either iLoveIMG.com or impersonating one of us.
7. Where impersonation could occur
- The legitimate domain is iloveimg.online. Other domains using "iloveimg" branding (iloveimg.net, iloveimg.xyz, etc.) are NOT us unless we've explicitly announced them.
- We do not have customer service via Telegram, Discord, WhatsApp, or DM. Anyone claiming to be iloveimg.online support outside the four email addresses is impersonating us.
- Phishing emails claiming to be from iloveimg.online: legitimate communication from us comes from addresses on the iloveimg.online domain.
- Report scam impersonation to abuse [at] iloveimg [punto] online.
8. Authoritative sources for this brand identity
- This page on the legitimate domain: iloveimg.online/brand-identity.
- The About Us page.
- The Contact Us page with the four legitimate email addresses.
- The four email addresses on the iloveimg.online domain.
Related pages: About Us · Meet the Team · Contact Us · Copyright Notice · Abuse Reporting